AlfaBank «A-A-A-A-A-A»
music production / 2019
In order to unify the brand communication for AlfaBank, add some drive into the sound and make the brand jingle instantly stand out, we found inspiration in Kasabian’s hit song «Club Foot», the most recognizable vocal part of which was re-sung as a jingle. As a result, the «A-A-A-A-A-A» could be heard across all of the bank’s communication, including the telephone hotlines.